On-point, on time, on message Twitter management from Crouch End Media
To set up from scratch a Twitter following based on target audience, Twitter keyword searching, interacting users and existing customers. To build and maintain twitter presence. Responding to enquiries via twitter and proactively marketing to potential customers. Eg. Anyone mentioning relevant keywords or phrases can be approached
Daily tweets can reflect your news as well as any other news related to the industry.
Twitter users engage best with companies / brands when there is a noticeable human element to the Twitter account as opposed to an automated feed with no life behind it. Maintaining the human element is key to the upkeep of the account.
Regular use of Twitter Search used as a way of seeking out people who mention keywords and using tools like Refollow, users can be proactively engaged.